BLACK Friday is finally here and to help you pick out the best deals, Money Saving Expert Martin Lewis has revealed his simple tips.
Shoppers are expected to blow a staggering £8 billion on discounts during the biggest shopping event of the year, Black Friday.
Ahead of the sale, the 46-year-old spoke out on what deals are genuine and what Brits can expect today.
He told ITV viewers: “Black Friday has become the pre-Christmas discount bonanza."
Martin added: “Yet the most important thing to remember is it’s only a saving if you were going to buy it anyway.
“If stores tweak your spending nipples and make you buy unplanned things, it’s a loss.
“Remember my money mantras – before you buy anything, ask yourself: ‘Do I need it, is it worth it, have I checked whether it’s cheaper elsewhere? If the answer to any of those is no, don’t buy it. And even if it’s yes, ensure you can afford it.”
Firstly, Martin warned shoppers to only buy something they need, to avoid falling victim to tactics brands use to lure people in.
Then, he outlined the best Black Friday deals over the past few years.
Black Friday offers include the Echo Dot, which is now £20, usually £50.
The retailer launched nine days of deals which started November 16 and includes discounts on dozens of branded and in-house products.
Amazon will also be updating Deals of the Day and Lightening Deals.
If you buy a £25 Christmas tree, you’ll receive a £20 voucher. It only works in store.
Norman firs, Nobel firs and Norway spruce trees are among the items included in the offer.
The wintry staples are being sold for just £5 across stores.
TREE-MENDOUS: Get more bang for your buck with this Ikea hack (Pic: GETTY)
The health and beauty retailer has a range of star gifts and weekly offers this Christmas.
If you’re a huge fan of fast food, KFC are giving away free fries today.
All you have to do is make sure you download the KFC app – if you haven’t already – on either Android or Apple.
To access the offer, which can be redeemed in your local participating restaurant, then show it to the cashier.
YUMMY: KFC will be handing out free fries to anyone who downloads their app (Pic: KFC )
Marks & Spencer
Although the store announced it was not taking part in last year’s Black Friday, they did end up discounting many items.
Find out their best Processo and supermarket deals here.
The department store will be price matching with one-off items discounted.
During the week of December 10, Martin predicts the department store will offer half-price decorations and wrapping.
The online fashion store usually offers 50% off on hundreds of items from around December 17 – just in time for Christmas.
But for Black Friday, ASOS has launched 70% off branded clothing.